Affiliate Products

How To Choose Affiliate Products To Promote Online

Getting passionately involved and dedicated can make your affiliate marketing venture very profitable. Here are tips and techniques on how to choose the most profitable affiliate products to promote online as an affiliate.

Promote Products You Use

Most beginners make the mistake of promoting products that they are not familiar with or use. Being a successful affiliate marketer largely depends on building trust and you can only build trust with your readers if you give them honest, candid product reviews.

Obviously, you cannot write unbiased and precise product reviews if you don’t know the product first-hand.

Choose Relevant Affiliate Products For Your Niche

It is important to identify and build a good relationship with your target audience. If you have a website for your affiliate marketing business, you need to define your target audience and regularly keep them updated with valuable content or latest industry information through your “News” or “Blog” page.

Therefore, it would be irrelevant if you try posting product reviews about products that are not related to your website. For instance, if you are running a health and fitness blog, you shouldn’t start promoting automobile products.

In addition, don’t make the mistake of trying to promote almost everything that seems catchy to the eye. You may be thinking that promoting several products will make you more sales, but the approach can be counterproductive.

Turning your website into a “promotion product place” will turn off your visitors, increase bounce rates and ultimately reduce your overall sales significantly.

Know Your Audience

It is your responsibility to learn who your audiences are before you start searching for the most appropriate products to promote. Figure out their specific needs, location, age, gender and other demographics.

This way, you will be able to customize your marketing strategy and promotional messages to reach out to your target audience. You can use strategies such as surveys, social media networks or tools like Qualaroo on your internet marketing sites to collect data about your target audience.

Spy On Your Competition

Take the time to research your markets extensively to identify the top websites in your niche. You can use tools like SEMrush to find the keywords and backlinks your competitors are using so that you create better content to outrank them.

Find out the products they are promoting and how they do it. The information you gather will help you decide on the best practices in executing tasks such as:

  • Choosing the right banners
  • Creating enticing products reviews
  • Deciding on number of products to promote
  • Choosing the right frequency of posting.


Conduct Extensive Keyword Research

Once you identify the right products, you should conduct keyword research before you start promoting anything. There are millions of people driving organic traffic to blogs and affiliate marketing sites from search engines such as Google, Yahoo and Bing.

If your site is well optimized for search engines with the right keywords, you can rest assured of getting qualified traffic that will generate sales. Keyword research tools such as Google’s Keyword Research Planner and LongTailPro can be very helpful.

Use ClickBank To Find Affiliate Products

ClickBank is a marketplace that helps marketers create and sell online products. Over 30,000 transactions occur on the network on a daily basis.

Once you have identified your target audience, you can visit ClickBank and select your category of choice. Check the Gravity of the products you like rather than popularity. This is because the most popular product may not be the best selling product.

Choose a product with an average gravity of about 50 and above.

You can create unique product reviews and recommend them to your potential customers if you’re satisfied with what you experienced using a certain product. Choose trending keywords that most potential customers are searching for on their search engine queries.

Finally, optimize and broadcast your products to extend your reach.